10 Google Shortcuts for Better Online Shopping
So, let’s start with two shopping scenarios:
After finally finding a parking space in 90 degree heat you fight off the flirty advances of the greasy sales clerk only to realize Etorre’s Observation of Murphy’s Law which dictates that the other line will always move faster… or you sit in your PJs with a glass of wine whilst periodically watching the ‘Professional Squirrel Translator’ video?
The latter makes a good case for predictions that see E-retail spending will increase by 65% by 2016. Don’t worry, I will link ‘Professional Squirrel Translator’ at the end of this post. I know it’s tempting.
Google is a part of our everyday lives, and power searching is one skill any savvy shopper shouldn’t be without… consider it your ‘mace in the purse’ at Nordstrom Rack on Black Friday. Yes, it’s time to get a little geeky… Here are ten of my favorite power tools.
- There may be a situation where you want to check a website that sells something specific and you don’t want to jump through their flashy hoops to do so. To search anything on a particular website, precede your Google query with the site name: For example: Chelsea boots site:ysl.com – Give it a try.
- Along those same lines, if you like a certain designer, blog, or store, you can search for related sites using Google’s black magic. Simply precede a site with related: For example: related:topshop.com
- If you’re searching Google for some Chelsea Boots and simply can’t do with the elastic style, simply add in a minus symbol. For example: Chelsea boot -elastic. You’ll have to ignore the sponsored ads, but in the organic results, there won’t be an elasticated Chelsea Boot in sight.
- If you’re looking for an item within a specific price range, let Google do the work – add in a price range with “..” separating the values. For example: Chelsea Boots $65..$200.
- The same would apply for date ranges: Wedding Dress 1930..1950 (notice not a single use of the ill-fated ‘Vintage’ word). Not that you would go anywhere other than http://ModePerdue.com to find a vintage gown…
- Simply adding speech marks can make all the difference. Speech marks wrapped around a collection of word searches for that exact phrase. For example “juju silver Chelsea boots” brings up 2,400 results as opposed to “juju silver chelsea boots” which returns 44,200. Try it out with your full name. Spooky!
- So, you’re reading the description of a great find and you come across ‘Ferosh’ Yes, it’s another buzz word. To quickly combat and return to your cool girl status, type “define:” followed by the word, for example: define:Ferosh.
- If you do find yourself in a physical store, take a deep breath and reach for your phone. Avoid calling 911 in a blind panic and instead open up your ‘Goggles’ app. From there if any item catches your eye, take a picture of the item you want to search for, and wait for your results.
- Once you’ve powered your way through to a purchase, track UPS, FedEx, or USPS packages by simply typing in your tracking number into the Google search.
- Now that your online purchases are going so fast you’ve time to spare, type in ‘do a barrel roll’ into Google, or if that’s too much, simply try ‘tilt’.
Now that you’re suitably an armed and dangerous Google power shopper, I will let you watch Professional Squirrel Translator.